The Glare
Boutique Shoes Shop for Aak Design Group
The design inspiration comes from the voyage of the universe, hoping to lead customers into an unknown space full of different experiences. The space defines the consumption process as a journey. The Glare not only provides goods but also conveys fashion information. Fashion shops carry the rich and diverse design inspiration behind the products. If we can add more activities to space, this will deepen the consumer experience and at the same time feel the value of fashion design. It is not just a retail store, but also has the functions of sales, education, and exhibition at the same time.
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The Glare by Aak Design Group
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Boutique Shoes Shop by Aak Design Group
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Aak Design Group The Glare
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Aak Design Group Boutique Shoes Shop
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The Glare Boutique Shoes Shop Press Releases
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The Glare Boutique Shoes Shop Media Articles
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Unique Properties
The Glare hopes to reflect the ever-changing face of fashion in different cities. Aak in Shenzhen hopes to create an extraordinary boutique shoe store. The Glare is not just a retail store, but also has the functions of sales, education, and exhibition at the same time.
Tags
The Glare, Art, Installation, Fashion, Education
Production Technology
The construction technology is roughly the same as that used in general interior decoration projects. The main difference is that we are more like producing artwork. Each display prop has a unique character and conveys different meanings in each area.
Design Challenge
Aak hopes to elevate the consumer experience in fashion stores into an artistic feast. If the offline store only has a single function, it will not be able to create sales. So, how to give the store new functions to make customers willing to be in the store enjoying the process of consumption will be the main focus of creating a good sales experience. When the shops are given different functions such as installation art exhibitions, video exhibitions, catwalks, courses, etc., the development of space types will find new ways out.
Project Duration
This project is located in Shenzhen, officially started in July 2019 and finished in December 2019. The total area is 2100 square meters, which only lasted 1.5 months of construction time.
Operation Flow
The Glare is not a traditional shop of fashion boutique. It's a shoes gallery. It provides both online and offline diversified service content. It also regularly organizes art events. The Glare provides an exchange platform that combines art, fashion, and consumer information. Through the Radio Frequency Identification system records and analyzes consumers' purchase preferences and provides the latest fashion information online at any time.
Research
The Glare tries to think about fashion stores from the concept of art galleries. Aak tries to give boutique stores more functions. The goal of The Glare is let customers can fully experience design and art. Therefore, various functions such as installation art exhibitions, video exhibitions, catwalks, and courses are added to the shop design. Aak believes that a fashion boutique should convey the in-depth design and artistic value behind fashion. When consumers can truly understand the meaning of the boutique design, the value of aesthetics can be reflected.
Inspiration
The design inspiration comes from the voyage of the universe, hoping to lead customers into an unknown space full of different experiences. Aak defines the consumption process as a journey. The Glare not only provides goods but also conveys fashion information. Fashion shops carry the rich and diverse design inspiration behind the products. If we can add more activities to space, this will deepen the consumer experience and at the same time feel the value of fashion design.
Image Credits
#1/Photographer Kuan Ceh-Hsiang/The Glare/2019 #2/Photographer Kuan Ceh-Hsiang/The Glare/2019 #3/Photographer Kuan Ceh-Hsiang/The Glare/2019 #4/Photographer Kuan Ceh-Hsiang/The Glare/2019 #5/Eeditor Kuan Ceh-Hsiang/The Glare/2019
Project Overview
The Glare Boutique Shoes Shop has been a Golden winner in the Interior Space and Exhibition Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Golden Recognition
Aak Design Group was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work The Glare Boutique Shoes Shop.
Aak Design Group Press Releases
Media members, dive into our press releases on Aak Design Group's work, ready for you to use and enhance your journalistic content. Immediate access is granted to 2 press releases for all journalists.
The Glare: Aak Design Group Unveils Extraordinary Boutique Shoes Shop in Shenzhen
Aak Design Group introduces The Glare, a revolutionary boutique shoes shop in Shenzhen, redefining the retail experience with art, fashion, and education.
Aak Design Group Newsroom
Access Aak Design Group Newsroom for exclusive insights into distinguished design and laureled projects.
