Cup for Zeynep Zümre
The design inspiration comes from the magnificent hanging gardens of Babylon built by Nebuchadnezzar for his wife Amytis. It is also claimed that these gardens were built by Queen Amytis to make her happy because she missed the green hills and gardens of her homeland. This design was inspired by the vines on each level of the gardens. It was intended to transfer the feeling of holding a bunch of grapes to porcelain. The shape of the cup evokes a bunch of grapes and evokes a tactile sensation. It offers a new usage experience by differentiating the user's experience of using just a cup.
Download Press Kit № 167104
Download Press Kit № 167104 Cup for Zeynep Zümre by Mocco to access high-res images, essential texts, translations, and exclusive interviews—all in one.
Available Now for Your Next Story
At enterprise|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.
Please Note:
Let’s Collaborate: Your stories matter. enterprise|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.
Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Press resources for Amytis are offered in several languages: English.
Amytis is a cup design. It stands out with its design story. It gives the pleasure of holding a bunch of grapes in your hand with its grape cluster visual inspired by the Hanging Gardens of Babylon. A piece of grape and a sip of wine or coffee. It offers comfortable use with its ergonomic grip, easy-to-clean surface and stylish porcelain material.
handmade, fineporcelain, porcelaincup, handmadeporcelain
After shaping the Amytis model, a plaster mold is taken. A 3D printer is used to create the model. It is produced by pouring porcelain clay into plaster molds. It goes through two firings in order, the first is 1050 degrees biscuit firing and the second is 1230 degrees glaze firing, which gives it the beauty of porcelain.
The most challenging part was to turn the design into reality with ceramic material without spoiling its effect when it was fully formed. I had chosen fine porcelain as the material and this required a very difficult production process for the form. However, as a result of a year of R&D work, I had the opportunity to reach the perfect design with a new molding method. This was what I was looking for. No matter how difficult it was, the design chose its own material and it came true exactly as I imagined.
The design began to take shape in 2017 and reached its best state in 2019.
Amytis was designed as a coffee mug. But it varies according to the user's experience. This is its best feature because it is suitable for a wine or a small snack in time.
When creating the design, the first priority was for it to be enjoyable to use. In addition, it had to be ergonomic and easy to clean. While thinking about all these, I started researching, thinking that a story would help. The Hanging Gardens of Babylon always interested me, and the in-depth readings I did strengthened me. I found the final touch I was looking for in its story.
I was inspired by the hanging gardens that Nebuchadnezzar had built for his wife Amytis. It was very important to me that the design be personally pleasing. So I was moved by the fact that Queen Amytis found her longing for green hills and gardens in the beauty of the grape clusters. I imagined her holding the grape cluster in her hand. Like taking a bite of a grape cluster in the palm of your hand.
Amytis Cup has been a Iron winner in the Bakeware, Tableware, Drinkware and Cookware Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
For design images and photos please credit Mocco.
Mocco was recognized with the coveted Iron A' Design Award in 2025, a testament to excellence of their work Amytis Cup.
Discover Mocco's journey through our press releases, available for all press members and journalists to use without restrictions. Journalists can access 1 press releases immediately, ready for your use.
Antalya-based designer Zeynep Zümre and Mocco have been honored with the Iron A' Design Award 2025 for their Amytis cup, a unique porcelain creation inspired by the legendary Hanging Gardens of Babylon, blending historical storytelling, ergonomic function, and artisanal craftsmanship into a contemporary tableware piece.
Unlock a treasure trove of award-winning designs by accessing Mocco Newsroom.
Cup for Shanghai Grand Trade Co.,Ltd.
Smart Kitchen Mill for Elemex Limited
Coffee Pot for EVERICH AND TOMIC HOUSEWARES CO., LTD
Thermo Jug for Shanghai Sunsmart International Co.,Ltd.
Coffee Sealed Canister for Bomber Coffee Equipment Manufacturing (Zhongshan) Co., Ltd
Storage Jar for Flow Enjoy Design
Titanium Coated Iron Wok for Beijing Jingdong Century Trading Co., Ltd
Coffee Grinder for MAVO
Antibacterial Antirust Knife Set for Shenzhen OOU Smart Healthy Home Co., Ltd.
Barware Series for Sisecam
Multifunctional Heater for Juicy Nature
Tableware Collection for Bonna Premium Porcelain
Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.
Quick sign-up. Instant access. Elevate your reporting now.
Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.
Create a newsroom for direct access to journalists, making your designs easier to publish and feature.
Create Your Newsroom