Colourform
Product Exposition for Marmite
The idea of the stand refers to the Mineral Composite technology, the material from which the client's products are made of. Mineral Composite is a combination of dolomite and flexible resin. The Dolomites have formed about 250 million years ago as a result of volcanic activity. Then, under pressure and high temperature, the limestone layers turned into dolomite. Designers focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product and it is amazing to see the power of nature.
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Colourform by Smart Design Expo Marzena Michalska
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Product Exposition by Smart Design Expo Marzena Michalska
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Smart Design Expo Marzena Michalska Colourform
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Smart Design Expo Marzena Michalska Product Exposition
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Marmite Brand Logo
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Colourform Product Exposition Press Releases
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Colourform Product Exposition Media Articles
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Unique Properties
The idea of the stand refers to the Mineral Composite technology - the material from which our client's products are made of. Mineral Composite is a combination of dolomite and flexible resin. The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite. We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature.
Tags
color, form, geometry, nature, functionality, detail
Production Technology
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand. The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs. The geometry of shapes introduces us to a dreamlike, futuristic world. This procedure is to distract us from reality and allow us to focus on the presented product.
Design Challenge
The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella. Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image.
Project Duration
KBIS 2022, Orlando, USA 8-10.02.2022
Operation Flow
All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
Research
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
Inspiration
Architecture - Minimalist architecture, sculpture, gallery, monolith Geometric forms, playing with colors to create different zones at the stand
Image Credits
Smart Design Expo
Project Overview
Colourform Product Exposition has been a Silver winner in the Interior Space and Exhibition Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
Smart Design Expo - Marzena Michalska was recognized with the coveted Silver A' Design Award in 2022, a testament to excellence of their work Colourform Product Exposition.
Smart Design Expo - Marzena Michalska Press Releases
Access a rich repository of press releases on Smart Design Expo - Marzena Michalska, offered to press and media professionals for unrestricted use in their stories. Journalists, gain instant access to 4 press releases today.
Introducing Colourform: A Stunning Product Exposition by Joanna Dittmar
Joanna Dittmar unveils Colourform, a captivating product exposition inspired by minimalist architecture and the power of nature, showcasing the innovative Mineral Composite technology. This unique design will be showcased at KBIS 2022 in Orlando, USA from 8th to 10th February 2022.
Smart Design Expo - Marzena Michalska Newsroom
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