Packaging for Rooeein Filters Co.
The introduction of green color and placing the image of the leaf on the packaging led to the product being differentiated in the store environment and was able to communicate well with its audience. The activities carried out in the marketing department were also based on this idea and in a short period of time, made the surface filters known as one of the best goods in the market and sold at a higher price than other brands.
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Download Press Kit № 140076 Packaging for Rooeein Filters Co. by Wallrus Design Studio to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Discover our press releases for Rooeein available in the following languages: English.
For immediate use: Rooeein articles, available in languages such as Dutch, Chinese (Mandarin), Italian, English, Spanish, Korean, Indonesian, Japanese, Russian, Hindi, German, French, Portuguese, Turkish and Arabic (Standard), to enrich your content.
This project is one of the most successful projects we have in our portfolio. Because we were able to create the whole branding process by creating and designing a distinctive package and deliver effective messages to the audience that also affected their attention to the environment, and this point of our attention and responsibility for the development of culture. And increased a community's attention to environmental issues.
Filters, Air and Oil, Industrial Packaging, Creative Design
All visual communications, advertising, promotions and other integrated communication methods of marketing, branding and advertising of this brand were planned and implemented based on this philosophy.
The main challenge of this project is about finding a new and unique powerful element that knows with everyone.
This project was start at Oct 2019 and ended on Dec 2021
this project started with a very deep research about how filters work. Using biometric technique to find core idea and this drive design way into nature.
The main idea emerged from the heart of the image of a road passing through a dense forest, and even led to the formation of the brand's colorful identity.
Rooeein is a very special and unique project. The leaves drive the consumer insight into the nature easily. Car filters brings clear air for engine exactly like that leaves do in nature.
Photographer: Iman Ale Mozaffar
Rooeein Packaging has been a Bronze winner in the Packaging Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Wallrus Design Studio was recognized with the coveted Bronze A' Design Award in 2022, a testament to excellence of their work Rooeein Packaging.
Explore the world of Wallrus Design Studio through our press releases, designed for media members to use freely and enrich your content. Now available: Immediate access to 6 press releases for journalists.
Wallrus Design Studio introduces Rooeein, a unique packaging design project that aims to bring attention to environmental issues through its innovative approach to branding and communication.
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