Ggaedok
Study Supplement for Mirae-N
The design of Gaenyeomsuda is a combination of the brand name Ggaedok which is an acronym of the Korean phrase Ggaewooja Dokhaeryuk, and quotation marks. The name is intended to boost Korean learners' confidence and reading comprehension ability. The quotation marks add a visual element of wit and intuitiveness that reflects the brand's nature as a study supplement for Korean. To make the learning experience more engaging, Ggaedok features characters that appear in both the vocabulary and reading comprehension books, providing students with an enjoyable factor to help them learn.
Download Press Kit № 148327
Download Press Kit № 148327 Study Supplement for Mirae-N by Mirae-N Design Team to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Ggaedok by Mirae N Design Team
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Study Supplement by Mirae N Design Team
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Mirae N Design Team Ggaedok
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Ggaedok Study Supplement Press Releases
Press resources for Ggaedok are offered in several languages: English.
Ggaedok Study Supplement Media Articles
Leverage our ready-to-publish articles on Ggaedok, offered in a range of languages: English, German, Hindi, Korean, Japanese, Russian, Chinese (Mandarin), Turkish, Arabic (Standard), Spanish, French, Portuguese, Indonesian, Italian and Dutch.
Unique Properties
The design of GGAEDOK was made with the combination of the brand name GGAEDOK which is an acronym of GGAEWOOJA DOKHAERYUK that is meant to awake the confidence and reading comprehension ability in Korean and the quotation marks to present the visual wit and the intuitiveness the definition of brand and characteristic as a study supplement for Korean. The characters appear in the vocabulary book and the reading comprehension book each in order to provide fun factors to the students.
Tags
Education, Print, Design, Branding
Production Technology
Color foils were used on the respective and important parts of the quotation marks that were used in the logo for the enhanced visibility and the harmonious look with other letters. Particular color foils were designated by books in accordance with Pantone colors and the books were matte coated to maximize the effect of the color foil.
Design Challenge
It was carefully discussed how to get attention from the students since it is a new book without any brand recognition. Use of the quotation mark in the logo was carefully implemented graphically to avoid the clash with other letters so that GGAEDOK would be well read.
Project Duration
The project was from August, 2022 to November, 2022 at MiraeN main office in Seoul and was published in November, 2022
Operation Flow
Brand identity was established with the utilization of quotation marks and it can be expanded with the logo or individually to be used as the graphic motif The growing character was visually expressed to match the brand concept which is a study supplement with incremental levels
Research
Visual creativity was sought after along with the intuitiveness to show the proper characteristic of (study contents) the book as a newly published book. Logo design that could be expanded to a graphic motif was sought after instead of just a logo. Character of Mulreong was created with the cooperation with 52works to provide entertainment and expectation to the students who have hard time studying due to the raised level of difficulty in Korean on Korean SAT
Inspiration
Quotation marks which have the similar shape with the Korean consonant and vowel in GGAEDOK were used in the logo graphic to show the characteristic of Korean and to be interestingly expressed.
Project Overview
Ggaedok Study Supplement has been a Silver winner in the Education, Teaching Aid and Training Content Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Image Credits
For design images and photos please credit Mirae-N Design Team.
Silver Recognition
Mirae-N Design Team was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Ggaedok Study Supplement.
Mirae-N Design Team Press Releases
Explore the world of Mirae-N Design Team through our press releases, designed for media members to use freely and enrich your content. For immediate journalistic use: 5 press releases are available right now.
Introducing Ggaedok: A Unique Study Supplement for Korean Learners
Mirae-N Design Team Unveils Ggaedok, a Brand New Study Supplement for Korean Learners
Mirae-N Design Team Newsroom
Discover outstanding design and award-winning initiatives in the Mirae-N Design Team Newsroom.
