Paper and Wood
Exhibition Booth for Hakuten Corporation
Crecia's booth embodies sustainability with a paper and wood concept, ensuring all materials are reused or recycled. It highlights wood's role in daily life and Crecia’s commitment to waste reduction. Featuring Hokkaido thinned wood pipes and tool-free flooring, the structure redefines sustainable exhibition design. A 75m paper installation showcases Crecia’s long-roll toilet paper, while a stamp rally using surplus materials promotes recycling. This initiative minimizes waste and inspires industry-wide sustainability.
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Paper and Wood by Kodai Fukuchi
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Exhibition Booth by Kodai Fukuchi
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Kodai Fukuchi Paper and Wood
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Kodai Fukuchi Exhibition Booth
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Hakuten Corporation Design Team Photo
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Hakuten CorporationBrand Logo
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Paper and Wood Exhibition Booth Press Releases
Explore press materials for Paper and Wood, available in languages such as English.
Paper and Wood Exhibition Booth Translations
Delighted to offer translations for Paper and Wood projects in a variety of languages: Uitstalstalletjie AF, Funksioni Parësor: Stenda Ekspozuese SQ, የኤግዚቢሽን ዳስ AM, الوظيفة الأساسية: جناح معرض AR, Ցուցահանդեսային տաղավար HY, প্ৰাথমিক কাৰ্য: প্ৰদৰ্শনী বুথ AS, Sərgi Stendi AZ, Erakusketa Standa EU, Асноўная функцыя: Выставачны стэнд BE, প্রাথমিক কাজ: প্রদর্শনী বুথ BN, Izložbeni štand BS, Изложбен щанд BG, ပြပွဲခင်းကျင်းရာ ဘူသ် MY, Estand d'Exposició CA, Primary Function: Booth sa Eksibisyon CEB, Ntchito Yaikulu: Malo Owonetsera Zinthu NY, 展覽攤位 ZY, 展位设计 ZH, Stand d'Esposizione CO, Izložbeni štand HR, Výstavní stánek CS, Primær funktion: Udstillingsstand DA, Primaire functie: Beursstand NL, Ekspozicia Budo EO, Esmane funktsioon: Näitusestend ET, Ensisijainen käyttötarkoitus: Messuosasto FI, Fonction principale : Stand d'exposition FR, Príomhfheidhm: Both Taispeántais GD, Función Primaria: Stand de Exposición GL, საგამოფენო სტენდი KA, Primärfunktion: Messestand DE, Πρωταρχική Λειτουργία: Εκθεσιακό Περίπτερο EL, Tembiapo Mba'evete: Techaukaha Rendaguýpe GN, પ્રાથમિક કાર્ય: પ્રદર્શન બૂથ GU, Fonksyon Prensipal: Kyòs Ekspozisyon HT, Aikin Farko: Rumfar Baje-koli HA, Hana Nui: Kahua Hōʻikeʻike HAW, ביתן תצוגה HE, प्राथमिक कार्य: प्रदर्शनी बूथ HI, Kev Nthuav Qhia Chaw Nthuav Khoom HMN, Elsődleges funkció: Kiállítási stand HU, Sýningarbás IS, Ọdụ Ngosi: Ebe Ngosi Ahịa IG, Fungsi Utama: Stan Pameran ID, Both Taispeántais GA, Stand espositivo IT, 展示ブース JA, Fungsi Utama: Stan Pameran JV, ಪ್ರಾಥಮಿಕ ಕಾರ್ಯ: ಪ್ರದರ್ಶನ ಮಳಿಗೆ KN, Көрме стенді KK, ស្តង់តាំងពិព័រណ៍ KM, Umwanya w'Imurikagurisha RW, 전시 부스 KO, Fermana Sereke: Standa Pêşangehê KU, Негизги функция: Көргөзмө стенди KY, ຄູຫາງານວາງສະແດງ LO, Locus Expositionis LA, Galvenā funkcija: Izstādes stends LV, Pagrindinė funkcija: Parodų stendas LT, Ausstellungsstand LB, Primary Function: Изложбен штанд MK, Toeram-pampirantiana MG, Fungsi Utama: Gerai Pameran MS, പ്രാഥമിക പ്രവർത്തനം: എക്സിബിഷൻ ബൂത്ത് ML, Funzjoni Primarja: Stand tal-Wirja MT, Mahi Matua: Papa Whakaaturanga MI, प्राथमिक कार्य: प्रदर्शन दालन MR, Үзэсгэлэнгийн лангуу MN, प्राथमिक कार्य: प्रदर्शनी स्टल NE, Primær funksjon: Utstillingsstand NO, Primær funksjon: Utstillingsstand NB, Estand d'Exposicion OC, ପ୍ରାଥମିକ କାର୍ଯ୍ୟ: ପ୍ରଦର୍ଶନୀ ବୁଥ୍ OR, د نندارتون سټال PS, غرفه نمایشگاهی FA, Stoisko wystawiennicze PL, Função Principal: Estande de Exposição PT, ਮੁੱਖ ਕਾਰਜ: ਪ੍ਰਦਰਸ਼ਨੀ ਬੂਥ PA, Rikuchina Puesto QU, Funcție principală: Standul expozițional RO, Выставочный стенд RU, Galuega Autu: Fale Faʻaaliga SM, प्रदर्शनकक्षः SA, Izložbeni štand SR, Basha Rekuratidzira Zvinhu SN, بنيادي ڪارج: نمائشي بوٿ SD, ප්රදර්ශන කුටිය SI, Výstavný stánok SK, Primarna funkcija: Razstavni prostor SL, Hawlaha Aasaasiga ah: Goobta Bandhigga SO, Sebaka sa Pontsho ST, Función Principal: Stand de Exposición ES, Fungsi Utama: Stan Paméran SU, Kibanda cha Maonyesho SW, Utställningsmonter SV, Pangunahing Gamit: Booth ng Eksibisyon TL, Функсияи асосӣ: Ғурфаи намоишгоҳӣ TG, கண்காட்சி அரங்கு TA, Күргәзмә стенды TT, ప్రాథమిక విధి: ప్రదర్శన బూత్ TE, บูธนิทรรศการ TH, ཐོན་རྫས་འགྲེམས་སྟོན་སྒྲོམ། BO, ቀንዲ ተግባር፡ መርኣዪ ስፍራ (ኤግዚቢሽን ቡዝ) TI, Birincil İşlev: Sergi Standı TR, Esasy wezipesi: Sergi diwarçasy TK, Виставковий стенд UK, نمائشی بوتھ UR, Asosiy wezipisi: Kۆrgezme rastisi UG, Ko'rgazma stendi UZ, Chức Năng Chính: Gian Hàng Triển Lãm VI, Prif Swyddogaeth: Bwth Arddangos CY, Primaire Funksje: Beurskream FY, Umsebenzi Ophambili: Isikhundla Somboniso XH, אויסשטעלונג בודקע YI, Iṣẹ́ Àkọ́kọ́: Àgọ́ Ìfihàn Ọjà YO, Umgcini Wombukiso ZU, Exhibition Booth EN.
Paper and Wood Exhibition Booth Media Articles
For immediate use: Paper and Wood articles, available in languages such as Russian, Japanese, Portuguese, Chinese (Mandarin), French, Turkish, Indonesian, Dutch, Italian, English, Korean, Arabic (Standard), Hindi, German and Spanish, to enrich your content.
Unique Properties
This project is designed to prompt reflection on the everyday use of "paper and wood". It aims to advocate how wood resources are integral to our lives and provides detailed exhibitions on the importance of paper recycling. In booth decorations, it emphasizes the importance of wood resources by exclusively using "paper and wood", achieving a design that visualizes the intended message while promoting environmentally sustainable practices and reducing environmental impact.
Tags
Sustainability, Exhibition booth, Paper and wood, Zero waste, Reuse, Recycling
Production Technology
Crecia's toilet paper is three times longer than traditional rolls, visually represented by incorporating approximately 75 meters of paper into the upper construction to showcase this feature. Additionally, three types of plywood are randomly combined to emphasize the natural beauty of wood tones and textures. The wooden structures are designed with disassembly in mind, using screws only for fixation, and puzzle-like shapes enable easy installation of wooden flooring without the need for tools.
Design Challenge
When creating booths using only "paper and wood," the most challenging aspect was the booth's structure. Through trial and error, we replaced metal pipes commonly used in construction scaffolding with wooden pipes. These wooden pipes are made from thinned-out Todomatsu (Hokkaido fir), significantly contributing to regional forestry promotion. This design not only enhances the quality and uniqueness of the design but also contributes to solving and developing forestry challenges.
Project Duration
It was exhibited at Tokyo Big Sight in Japan in August 2023.
Operation Flow
At our booth, we conducted a stamp rally using surplus tissue box materials from the manufacturing process instead of regular paper. This initiative aimed to educate visitors on the recyclability of paper. Participants completed the rally by depositing stamped papers into a collection box, reinforcing the message of recycling. Additionally, we conducted surveys to understand how people dispose of used tissue boxes, further promoting paper recycling.
Research
Conventionally, exhibitions have generated substantial waste, but Crecia's initiative has garnered attention for waste reduction in the exhibition industry, ushering in a new concept. Designs using only wood and paper, both recyclable, enhance exhibition sustainability, leading to economic benefits from reduced waste disposal costs. Moreover, this new concept has influenced other exhibitors and the entire industry, promoting the adoption of sustainable exhibition practices.
Inspiration
Crecia manufactures and sells paper products such as tissues and toilet paper, using paper made from environmentally friendly and sustainable wood resources. To convey the sustainability of these wood resources, they came up with the idea of creating a booth using only "paper and wood" materials, aiming to produce no waste by reusing or recycling everything after the event. They focused on designs that highlight the essence of "paper and wood" without unnecessary processing.
Image Credits
Photographer : Akitoshi Kudo
Project Overview
Paper and Wood Exhibition Booth has been a Bronze winner in the Trade Show Architecture, Interiors, and Exhibit Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Kodai Fukuchi was recognized with the coveted Bronze A' Design Award in 2025, a testament to excellence of their work Paper and Wood Exhibition Booth.
Kodai Fukuchi Press Releases
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"Paper and Wood" Exhibition Booth by Kodai Fukuchi Wins Bronze at 2025 A' Design Awards for Sustainable Innovation
Kodai Fukuchi's "Paper and Wood" exhibition booth, created for Crecia and showcased at Tokyo Big Sight in August 2023, has been honored with the Bronze A' Design Award 2025 for its pioneering use of only recyclable paper and wood materials, setting a new benchmark for sustainability and zero-waste practices in trade show architecture.
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