Food Packaging for Logothetis
Mother Nature, the eternal inspiration, leads to an extraordinary design for a traditional way of doing. Logothetis Farm in Zakynthos, Greece, lets the values and importance of the legendary Greek heritage emerge in a dynamic way. The farm to table experience meets the magic of design, storytelling and branding. With a classic and clean identity, and a playful twist for today’s audience, the packaging gives a warm aura that welcomes all consumers to get it!
Download Press Kit № 94668
Download Press Kit № 94668 Food Packaging for Logothetis by Antonia Skaraki to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Availability alert: Press releases for Logothetis in languages including English.
Our Logothetis articles are prepped and available in these languages: Hindi, English, German, French, Portuguese, Turkish, Indonesian, Korean, Chinese (Mandarin), Japanese, Russian, Spanish, Italian and Arabic (Standard), ready for your use.
A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Glass jars, paper boxes and metal tins.
The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
The project began and finished in 2019 in Athens, Greece.
The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life. After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
A.S. Advertising, 2019
Logothetis Food Packaging has been a Golden winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Antonia Skaraki was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work Logothetis Food Packaging.
For journalists seeking engaging content: Explore our press releases featuring Antonia Skaraki's work, freely available for incorporation into your stories. Instantly access 19 press releases, available exclusively for journalists.
Logothetis Farm in Zakynthos, Greece, unveils a captivating food packaging design inspired by the enchanting tales of Mother Nature, offering a farm-to-table experience with a modern twist.
Discover outstanding design and award-winning initiatives in the Antonia Skaraki Newsroom.
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