Qoros 7

SUV Model for Baoneng Chuangku Automobile Design Co., Ltd.

Qoros 7 seems like a rather good attempt to apply an design language of cubic to SUV models. It features a synergistic application of square design language on both interior design and appearance design of the car, including moving shape, intelligent vehicle system, ergonomic seats and practical riding space. It shows the recognizable image of cubic conveyed by its ubiquitous square symbols. Featuring an extensive use of ultra-high strength steel and lightweight aluminum for its body structure to ensure the safety of passengers and pedestrians.

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Qoros 7 by Baoneng Chuangku Automobile Design

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SUV Model by Baoneng Chuangku Automobile Design

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Baoneng Chuangku Automobile Design Qoros 7

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Baoneng Chuangku Automobile Design SUV Model

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Baoneng Chuangku Automobile Design Co Ltd Brand Logo

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Qoros 7 SUV Model Press Releases

Our Qoros 7 press releases are ready in languages: English, for your convenience.

Qoros 7 SUV Model Media Articles

Utilize our prepared articles to feature Qoros 7, available in the languages: English, Spanish, Korean, Indonesian, Japanese, Chinese (Mandarin), Italian, German, French, Portuguese, Turkish, Arabic (Standard), Hindi, Dutch and Russian.

Unique Properties

Qoros 7 marks a successful attempt to apply Qubic Aesthetics, a new family design language of Qoros brand, to SUV models. It features a synergistic application of iconic square design on the car appearance, moving shape, highly intelligent vehicle system, ergonomic seats and practical riding and loading space.

Tags

Qubic Aesthetics, Ancient Greek Architecture, Khoros, SUV Model, Vehicle System

Production Technology

Featuring an extensive use of ultra-high strength steel and lightweight aluminum for its body structure, Qoros 7 ensures the safety of passengers and pedestrians. The interior is made of a wide range of eco-friendly fabrics, soft leathers and composites, and the panel adopts laser leather texture technology, bringing a three-dimensional texture that feels great to the touch. Many of its details, such as the suspension side window switch using black piano paint process, are exquisite and elegant.

Design Challenge

Creating an innovative design language that is globally recognizable and perfectly applied to new products requires a combination of the latest technology and high-end manufacturing processes to bring a pleasant experience for drivers and passengers. As automobiles are inherently complex industrial products, it takes a great deal of effort to gradually transform the concept into a realizable product.

Project Duration

The project commenced in Shanghai in April 2018, and was completed in Shanghai in June 2020. It was officially launched online in August 2020, and presented at the Beijing Automotive Exhibition in September 2020.

Operation Flow

The Qoros 7 interior features an innovative T-shaped layout that provides a convenient digital experience through its 2 digital screens of 12.3-inch behind the steering wheel and 14.6-inch on the center channel along with the built-in voice assistant Mr.Q. The wraparound shoulder seats are ergonomic and multi-functionally adjustable, able to accommodate passengers of different sizes. Also, its large-capacity baggage compartment can meet the loading needs of family travel.

Research

Qubic Aesthetics is based on the classical Chinese philosophy of spherical heaven and flat Earth, with its core design idea of bounded shape but boundless mind. The pronunciation of the brand name Qoros sounds similar to the Greek word Khoros (meaning harmony), and its concept also mirrors the characteristics of ancient Greek architecture, which expresses the same idea: the pursuit of beauty is not limited by the bounded world.

Inspiration

Inspired by classical Chinese philosophy and ancient Greek architecture, the new design language Qubic Aesthetics brings a wide square visual effect on the car front and rear, and a full and smooth shape that draws inspiration from The Wave of Utah. Qoros 7 builds the highly recognizable brand image with its distinctive aesthetic character conveyed by its ubiquitous square symbols.

Project Overview

Qoros 7 SUV Model has been a Golden winner in the Car and Land Based Motor Vehicles Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Image Credits

For design images and photos please credit Baoneng Chuangku Automobile Design.

Golden Recognition

Baoneng Chuangku Automobile Design was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work Qoros 7 SUV Model.

Baoneng Chuangku Automobile Design Press Releases

We provide a series of press releases on Baoneng Chuangku Automobile Design that journalists and press members can freely incorporate into their narratives. Available now: 1 press releases ready for immediate access by journalists.

Introducing the Qoros 7: A New Era of SUV Design

Baoneng Chuangku Automobile Design unveils the Qoros 7, a groundbreaking SUV model, inspired by classical Chinese philosophy and ancient Greek architecture, and featuring the innovative Qubic Aesthetics design language.

Baoneng Chuangku Automobile Design Newsroom

Baoneng Chuangku Automobile Design Newsroom is your gateway to exploring acclaimed design and award-winning works.