Gui Ba Fang

Baijiu Packaging for Wuhan Pufine Creative Technology Co., Ltd.

Tang Dynasty, the most noticeable, prosperous and open dynasty in Chinese history. Inspired by the history of the Emperor of Tang Dynasty welcoming guests from all over the world, this product tights the culture of Baijiu closely with the history, cultural values, social scenes and emotional resonance in the form of Chinese traditional calligraphy, seal cutting and the Dunhuang frescoes to boost the connotation of the product and highlight its theme as well.

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Download Press Kit № 141115 Baijiu Packaging for Wuhan Pufine Creative Technology Co., Ltd. by Pufine Creative to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Gui Ba Fang by Pufine Creative

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Baijiu Packaging by Pufine Creative

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Pufine Creative Gui Ba Fang

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Pufine Creative Baijiu Packaging

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Wuhan Pufine Creative Technology Co Ltd Brand Logo

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Gui Ba Fang Baijiu Packaging Press Releases

Availability alert: Press releases for Gui Ba Fang in languages including English.

Gui Ba Fang Baijiu Packaging Media Articles

We provide articles ready for publication on Gui Ba Fang, offered in several languages: Dutch, Indonesian, Italian, German, French, Portuguese, English, Spanish, Korean, Japanese, Russian, Chinese (Mandarin), Hindi, Turkish and Arabic (Standard).

Unique Properties

In a theme of “Culture of The Great Tang Dynasty”, this Chinese Baijiu reflects a nice vision of harmonious development and national peace, expressing the artistic and cultural values of oriental aesthetics by applying a blend of the histories, art and culture of the prosperous Tang Dynasty with the product in the form of Chinese traditional calligraphy, seal cutting, painting and art crafts. It combines the history, culture and social scenes tightly with the product and also represents the wishes of the company to inherit and carry forward the virtues of traditional culture.

Tags

High-end gift, oriental aesthetic, Chinese ceramic, Chinese Baijiu, Baijiu Design

Production Technology

The color of emperor's costume represents the highest rank. Inside the box, the exquisite picture of Emperor entertaining guests tells a story in cultural and artistic way. The octagonal ceramic bottle implies welcoming guests from all ways. Its cultural connotation is improved as the calligraphy with a meaning of harmonious coexistence is employed. A theme of “eight phoenixes worship the sun” indicates positive and harmonious development.

Design Challenge

One of the hardest part of the whole design comes in the early stage, a large amount of information needs to be sorted and screened and then following a work of integration and refinement of the creativity which related to its theme, for instance, the drawing of illustrations requires a fusion of historical stories and Dunhuang frescoes. Another is in the process of communication and implementation of how to represent the sense of product quality on its packaging material and technological process.

Project Duration

The project started in Dec.,2021 in Wuhan and finished in June,2022 in Wuhan, and was launched in China in July,2022.

Operation Flow

The history, culture and art of Tang Dynasty are blended together in this product to spark the customers to research and adore the history, traditional culture and art. It can be propagated and promoted in a more widespread way when combined with commemorative activities, tourism, art exhibitions and museums. Both of the outer box and bottle can be used as a handicraft or collection with less discard or waste.

Research

Chinese Baijiu, in addition to its role in social occasion and emotional communication, it is also a key part of Chinese history and culture, this is why it is regarded as a consumer goods founded on the basis of history and culture. Nowadays, traditional culture is need a continuous protection and inheritance while the rest of liquors have begun to affect younger generation. It enriches the connotation and quality of the product, and also inherits cultural virtues and lifestyle when the traditional culture, history and art are merged in it.

Inspiration

Tang Dynasty, the most noticeable, prosperous and open dynasty in Chinese history. Inspired by the history of the Emperor of Tang Dynasty welcoming guests from all over the world, this product tights the culture of Baijiu closely with the history, cultural values, social scenes and emotional resonance in the form of Chinese traditional calligraphy, seal cutting and the Dunhuang frescoes to boost the connotation of the product and highlight its theme as well.

Image Credits

Zhang Yanhui Zhang Xintong Wang shijie

Project Overview

Gui Ba Fang Baijiu Packaging has been a Bronze winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Bronze Recognition

Pufine Creative was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Gui Ba Fang Baijiu Packaging.

Pufine Creative Press Releases

We provide a series of press releases on Pufine Creative that journalists and press members can freely incorporate into their narratives. Journalists can access 11 press releases immediately, ready for your use.

Introducing Gui Ba Fang: A Cultural Masterpiece in Baijiu Packaging

Pufine Creative Unveils a Baijiu Packaging Design Inspired by the Prosperous Tang Dynasty

Pufine Creative Newsroom

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