Chair
Promotion

Chair for Beijing Yeak Tech Co. Ltd.

The Promotion chair is clear and simple in a minimalist style. Inspired by end grain texture, with the CNC engraving process, the design team present this chair with a chequered pattern on its back. In addition, the hidden mortise and tenon structure of the chair is designed to ensure overall structural stability. With a unique material structure, this promotional dining chair features a light and shade effect and a sense of order, offering users with artistic dining space. The unique touch of different wood end grains combined with different textures forms a distinctive visual effect.

Huile Yi 2023 Agency Bronze Press Kit № 147841

Download Press Kit № 147841

Download Press Kit № 147841 Chair for Beijing Yeak Tech Co. Ltd. by Huile Yi to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Promotion by Huile Yi
Promotion by Huile Yi

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Image attributions can be found in the Image Credits Section.

Chair by Huile Yi
Chair by Huile Yi

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Photo credits are listed in the Image Credits Section.

Huile Yi Promotion
Huile Yi Promotion

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Photo credits are listed in the Image Credits Section.

Huile Yi Chair
Huile Yi Chair

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. For attribution details, see the Image Credits Section.

Beijing Yeak Tech Co  Ltd Brand Logo
Beijing Yeak Tech Co Ltd Brand Logo

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Please check the Image Credits Section for photo acknowledgements.

Design Newswire
Promotion Chair Press Releases

Access press releases crafted for Promotion in these languages: English.


Press Kit
Promotion Chair Media Articles

Our Promotion articles are prepped and available in these languages: Portuguese, Indonesian, Dutch, Spanish, English, Korean, Japanese, Russian, Chinese (Mandarin), Italian, German, French, Hindi, Turkish and Arabic (Standard), ready for your use.


Unique Properties

With unique material structure, this promotion dining chair features light& shade effect and a sense of order, offering users with artistic dining space. Unique touch of different wood end grain combined with different textures forms a distinctive visual effect. The exclusive mortise and tenon structure of the product ensure its stability.

Tags

Chair, furniture, ergonomics, North American black walnut, minimalism

Production Technology

CNC engraving technique North American Black Walnut: FAS grade wood from two farms, Midwest Walnut and Hawkeye Coating: use only OSMO wood wax oil with multiple coating

Design Challenge

The challenge is to keep the whole structure stable with a simple shape. To make it, the product has a customized mortise and tenon structure to keep the structure stable and add some decors to details. Sections with different angles present various light and shadow effects, presenting a profound feeling and soft reflective effect.

Project Duration

The project was launched in Beijing in June 2019, completed in Henan in June 2022 and exhibited in Beijing's Caochangdi Art District in November 2022

Operation Flow

Simple chair, perfect for restaurants, homes, lounges, also a piece of art.

Research

If its end grain seat is compared to a chess board, this simple chair can be seen as a pawn with no dramatic shape. But even a pawn, as long as he keeps going, can become a bishop, a knight, a castle, or even a queen when he reaches the end line, which is called Promotion.

Inspiration

The product is inspired by the end grain (tree ring) of wood with unique touch and texture, unlike the section of conventional wood furniture. This Promotion chair is made of small end grain squares putting together in order with the customized mortise and tenon structure presenting the aesthetic feeling of chessboard, standing out from conventional wood furniture.

Project Overview

Promotion Chair has been a Bronze winner in the Furniture Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit Huile Yi.

 Award Logo
Bronze Recognition

Huile Yi was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Promotion Chair.

DesignPRWire
Huile Yi Press Releases

Our press releases on Huile Yi and their work are made freely available for press members looking to add depth to their content. Press members can now immediately access 6 press releases.


Promotion Chair: A Unique End Grain Inspired Dining Chair by Huile Yi

Huile Yi's Promotion chair, inspired by end grain texture, offers a unique dining experience with its artistic design and structural stability.


Newsroom
Huile Yi Newsroom

Access Huile Yi Newsroom to delve into the world of top-tier design and accolades.

You are currently viewing Media Showcase № 147841. Dive into Huile Yi's newsroom to find their best work, alongside a wealth of high-res images, interviews, and essential links. You are now viewing the Media Showcase 147841 for Promotion. You will find further content in Newsroom 322067.

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