Packaging
Lay's Love

Packaging for PepsiCo Design and Innovation

What better way to express love and celebrate moments than with flavorful accompaniments? In India, Lay's introduced two new exciting, limited edition flavors, Lay's Herby Crush and Lay's Cheesy Love, in the run up to Valentine's Day 2021 to make the celebrations an "affair to remember". The colorful packs were designed to be flavor forward, donning a bold script in the center of the bag.

PepsiCo Design and Innovation 2022 Agency Bronze Press Kit № 137230

Download Press Kit № 137230

Download Press Kit № 137230 Packaging for PepsiCo Design and Innovation by PepsiCo Design and Innovation to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Lay  039 s Love by PepsiCo Design and Innovation
Lay 039 s Love by PepsiCo Design and Innovation

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Consult the Image Credits Section for information on photo credits.

Packaging by PepsiCo Design and Innovation
Packaging by PepsiCo Design and Innovation

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Acknowledgements for photographs are in the Image Credits Section.

PepsiCo Design and Innovation Lay  039 s Love
PepsiCo Design and Innovation Lay 039 s Love

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Details on photo contributions are located in the Image Credits Section.

PepsiCo Design and Innovation Packaging
PepsiCo Design and Innovation Packaging

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Please check the Image Credits Section for photo acknowledgements.

Design Newswire
Lay's Love Packaging Press Releases

Press releases tailored for Lay's Love are available in the languages: English.


Press Kit
Lay's Love Packaging Media Articles

For immediate use: Lay's Love articles, available in languages such as Spanish, German, Japanese, Turkish, Italian, Dutch, English, Arabic (Standard), Korean, Indonesian, Russian, Chinese (Mandarin), French, Portuguese and Hindi, to enrich your content.


Unique Properties

What better way to express love and celebrate moments than with flavorful accompaniments? In India, Lay’s introduced two new exciting, limited edition flavors - Lay’s Herby Crush and Lay’s Cheesy Love - in the run up to Valentine’s Day 2021 to make the celebrations an ‘affair to remember’.

Inspiration

Designed to celebrate relationships, friendship, and love for the youth of today, each pack depicted a hand poised in a half-heart shape, ready to be met with its counterpoint flavor in order to complete the picture. The colorful packs were designed to be flavor-forward, donning a bold script in the center of the bag. Behind each hand illustration, you will find silhouettes of couples strolling on the beach, palm trees and dreamy clouds, all evoking a romantic atmosphere.

Project Overview

Lay's Love Packaging has been a Bronze winner in the Packaging Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit PepsiCo Design and Innovation.

 Award Logo
Bronze Recognition

PepsiCo Design and Innovation was recognized with the coveted Bronze A' Design Award in 2022, a testament to excellence of their work Lay's Love Packaging.

DesignPRWire
PepsiCo Design and Innovation Press Releases

Explore the world of PepsiCo Design and Innovation through our press releases, designed for media members to use freely and enrich your content. Press members can now immediately access 50 press releases.


Lay's Love: Celebrating Relationships with Limited Edition Flavors

PepsiCo Design & Innovation Introduces Lay's Love Packaging


Newsroom
PepsiCo Design and Innovation Newsroom

Dive into PepsiCo Design and Innovation Newsroom to explore celebrated designs and projects.

You are currently viewing Media Showcase № 137230. Navigate PepsiCo Design and Innovation's newsroom for a curated selection of their award-winning work, enriched with high-quality media and valuable insights. You are now viewing the Media Showcase 137230 for Lay's Love. You will find further content in Newsroom 133313.

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