Beverage
PepsiCo Design and Innovation

PepsiCo Design and Innovation is an acclaimed agency based in New York, United States of America. Recognized for their exceptional talent and innovative design prowess, PepsiCo Design and Innovation has been honored as the winner of One Hundred and Twenty Eight A' Design Awards in the following categories: Packaging, Consumer Electronics, Interior, Interface, Graphic, Culinary Art, Social, Event, Kitchenware, Accessory, Mobile, Advertising, Limited Edition, Sustainable Product, Spatial, Graphics and Circular Economy. With a deep commitment to design excellence and a keen eye for detail, PepsiCo Design and Innovation continues to shape the future of design in United States of America and beyond.

PepsiCo Design and Innovation 2021 Agency Newsroom № 133313

Available Now for Your Next Story

At enterprise|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.


Please Note:

  • Credit the work's creator and/or photographer.
  • Mention enterprise|newsroom as your source.
  • Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. enterprise|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.


Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.


Pepsi Chinas People Daily New Media  Beverage by PepsiCo Design and Innovation
Pepsi Chinas People Daily New Media Beverage by PepsiCo Design and Innovation

Access Press Kit № 118923

Get your hands on Press Kit № 118923 for PepsiCo Design and Innovation now, and access a treasure trove of high-quality visuals and essential resources for any Beverage story. Instant access, no cost.

Lifewtr Series 7  Art through Technology Packaging by PepsiCo Design and Innovation
Lifewtr Series 7 Art through Technology Packaging by PepsiCo Design and Innovation

Access Press Kit № 100547

Access Press Kit № 100547 immediately to explore Lifewtr Series 7 Art Through Technology's stunning high-quality visuals and complete resources for an in-depth Packaging feature. Free instant access.

Pepsi Expo 2020 Beverage by PepsiCo Design and Innovation
Pepsi Expo 2020 Beverage by PepsiCo Design and Innovation

Access Press Kit № 118927

Gain instant, cost-free access to Press Kit № 118927, packed with PepsiCo Design and Innovation's exceptional visuals and all you need for an engaging Beverage piece.

Pepsi New Year 2022 LTO Beverage Packaging by PepsiCo Design and Innovation
Pepsi New Year 2022 LTO Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 137256

Secure free, instant access to Press Kit № 137256 for an exclusive look at Pepsi New Year 2022 LTO, including everything you need to feature this exceptional Beverage Packaging.

Pepsi For The Love Of It Campaign  by PepsiCo Design and Innovation
Pepsi For The Love Of It Campaign by PepsiCo Design and Innovation

Access Press Kit № 119178

Explore PepsiCo Design and Innovation's Press Kit № 119178 for instant access to superior visuals and a wealth of resources for crafting your Campaign article. Free and immediate entry.

Game Fuel PRO AM Consumer Experience Experiential by PepsiCo Design and Innovation
Game Fuel PRO AM Consumer Experience Experiential by PepsiCo Design and Innovation

Access Press Kit № 100581

Press Kit № 100581 for Game Fuel PRO-AM Consumer Experience is your key to high-quality, stunning visuals and a comprehensive array of materials for your next Experiential article. Instantly accessible for free.

MTN Dew Cake Smash Beverage Packaging by PepsiCo Design and Innovation
MTN Dew Cake Smash Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 137254

Press Kit № 137254 for MTN Dew Cake-Smash is your key to high-quality, stunning visuals and a comprehensive array of materials for your next Beverage Packaging article. Instantly accessible for free.

Pepsi New Year 2020  Beverage by PepsiCo Design and Innovation
Pepsi New Year 2020 Beverage by PepsiCo Design and Innovation

Access Press Kit № 118921

Access now: Press Kit № 118921 for PepsiCo Design and Innovation offers exceptional high-res visuals and comprehensive resources for your Beverage coverage. Free instant access.

LIFEWTR S8 Unconventional Canvas Beverage by PepsiCo Design and Innovation
LIFEWTR S8 Unconventional Canvas Beverage by PepsiCo Design and Innovation

Access Press Kit № 118895

Access Press Kit № 118895 immediately to explore PepsiCo Design and Innovation's stunning high-quality visuals and complete resources for an in-depth Beverage feature. Free instant access.

Lipton Avant Garde Special Art Edition Beverage by PepsiCo Design and Innovation
Lipton Avant Garde Special Art Edition Beverage by PepsiCo Design and Innovation

Access Press Kit № 118899

Secure free, instant access to Press Kit № 118899 for an exclusive look at PepsiCo Design and Innovation, including everything you need to feature this exceptional Beverage.

Lays Signature  Food by PepsiCo Design and Innovation
Lays Signature Food by PepsiCo Design and Innovation

Access Press Kit № 118889

Secure free, instant access to Press Kit № 118889 for an exclusive look at PepsiCo Design and Innovation, including everything you need to feature this exceptional Food.

Pepsi Culture Can Series Beverage by PepsiCo Design and Innovation
Pepsi Culture Can Series Beverage by PepsiCo Design and Innovation

Access Press Kit № 118919

Explore Pepsi Culture Can Series's Press Kit № 118919 for instant access to superior visuals and a wealth of resources for crafting your Beverage article. Free and immediate entry.

Game Fuel  Beverage by PepsiCo Design and Innovation
Game Fuel Beverage by PepsiCo Design and Innovation

Access Press Kit № 118643

Dive into the world of PepsiCo Design and Innovation with Press Kit № 118643, offering everything from high-res images to detailed interviews for your upcoming Beverage article. Get free access now.

Off the Eaten Path Packaging by PepsiCo Design and Innovation
Off the Eaten Path Packaging by PepsiCo Design and Innovation

Access Press Kit № 100582

Get your hands on Press Kit № 100582 for Off the Eaten Path now, and access a treasure trove of high-quality visuals and essential resources for any Packaging story. Instant access, no cost.

Hydration Platform PRODUCT by PepsiCo Design and Innovation
Hydration Platform PRODUCT by PepsiCo Design and Innovation

Access Press Kit № 100577

Get your hands on Press Kit № 100577 for PepsiCo Design and Innovation now, and access a treasure trove of high-quality visuals and essential resources for any PRODUCT story. Instant access, no cost.

Pepsi Big Football Event LTO Beverage Packaging  by PepsiCo Design and Innovation
Pepsi Big Football Event LTO Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 159649

Gain instant, cost-free access to Press Kit № 159649, packed with Pepsi Big Football Event LTO's exceptional visuals and all you need for an engaging Beverage Packaging piece.

Neon Zebra Brand Launch Beverage Packaging by PepsiCo Design and Innovation
Neon Zebra Brand Launch Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 137241

Press Kit № 137241 for Neon Zebra Brand Launch is your key to high-quality, stunning visuals and a comprehensive array of materials for your next Beverage Packaging article. Instantly accessible for free.

Lays Dungeons and Dragons Food Packaging  by PepsiCo Design and Innovation
Lays Dungeons and Dragons Food Packaging by PepsiCo Design and Innovation

Access Press Kit № 159630

Gain instant, cost-free access to Press Kit № 159630, packed with Lays Dungeons And Dragons's exceptional visuals and all you need for an engaging Food Packaging piece.

Lay  039 s More Belgian Really Impossible Food Package Design by PepsiCo Design and Innovation
Lay 039 s More Belgian Really Impossible Food Package Design by PepsiCo Design and Innovation

Access Press Kit № 149717

Dive into the world of Lay's More Belgian Really Impossible with Press Kit № 149717, offering everything from high-res images to detailed interviews for your upcoming Food Package Design article. Get free access now.

Rockstar Spotlight Studios Brand Experience  by PepsiCo Design and Innovation
Rockstar Spotlight Studios Brand Experience by PepsiCo Design and Innovation

Access Press Kit № 149747

Dive into the world of Rockstar Spotlight Studios with Press Kit № 149747, offering everything from high-res images to detailed interviews for your upcoming Brand Experience article. Get free access now.

Aqua Minerale Redesign Beverage Packaging by PepsiCo Design and Innovation
Aqua Minerale Redesign Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 137231

Get your hands on Press Kit № 137231 for Aqua Minerale Redesign now, and access a treasure trove of high-quality visuals and essential resources for any Beverage Packaging story. Instant access, no cost.

Gatorade GX Patch and APP Mobile Application by PepsiCo Design and Innovation
Gatorade GX Patch and APP Mobile Application by PepsiCo Design and Innovation

Access Press Kit № 137260

Instantly unlock Press Kit № 137260 for Gatorade GX Patch and APP, featuring high-resolution visuals and comprehensive resources for your next Mobile Application article. Access now for free.

Adrenaline Space Beverage by PepsiCo Design and Innovation
Adrenaline Space Beverage by PepsiCo Design and Innovation

Access Press Kit № 118783

Explore PepsiCo Design and Innovation's Press Kit № 118783 for instant access to superior visuals and a wealth of resources for crafting your Beverage article. Free and immediate entry.

Lays Heartwork Campaign  by PepsiCo Design and Innovation
Lays Heartwork Campaign by PepsiCo Design and Innovation

Access Press Kit № 118793

Gain instant, cost-free access to Press Kit № 118793, packed with Lays Heartwork's exceptional visuals and all you need for an engaging Campaign piece.

Pepsi Mom Handworks Beverage by PepsiCo Design and Innovation
Pepsi Mom Handworks Beverage by PepsiCo Design and Innovation

Access Press Kit № 118930

Unlock immediate, free access to Press Kit № 118930 and discover Pepsi Mom Handworks's high-resolution imagery and full suite of resources for a compelling Beverage feature.

Tazo Refresh Beverage by PepsiCo Design and Innovation
Tazo Refresh Beverage by PepsiCo Design and Innovation

Access Press Kit № 118943

Get your hands on Press Kit № 118943 for Tazo Refresh now, and access a treasure trove of high-quality visuals and essential resources for any Beverage story. Instant access, no cost.

Pepsi  SHFW Beverage by PepsiCo Design and Innovation
Pepsi SHFW Beverage by PepsiCo Design and Innovation

Access Press Kit № 118931

Dive into the world of Pepsi X SHFW with Press Kit № 118931, offering everything from high-res images to detailed interviews for your upcoming Beverage article. Get free access now.

Mtn Dew AMP Game Fuel Launch Packaging by PepsiCo Design and Innovation
Mtn Dew AMP Game Fuel Launch Packaging by PepsiCo Design and Innovation

Access Press Kit № 100575

Get your hands on Press Kit № 100575 for Mtn Dew AMP Game Fuel Launch now, and access a treasure trove of high-quality visuals and essential resources for any Packaging story. Instant access, no cost.

Pepsi x Spotify Beverage Packaging by PepsiCo Design and Innovation
Pepsi x Spotify Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 159644

Press Kit № 159644 for Pepsi X Spotify is your key to high-quality, stunning visuals and a comprehensive array of materials for your next Beverage Packaging article. Instantly accessible for free.

Mirinda Plus Restage Beverage Packaging  by PepsiCo Design and Innovation
Mirinda Plus Restage Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 159637

Gain instant, cost-free access to Press Kit № 159637, packed with Mirinda Plus Restage's exceptional visuals and all you need for an engaging Beverage Packaging piece.

Pepsi Super Bowl LVII Alumitek Beverage Packaging  by PepsiCo Design and Innovation
Pepsi Super Bowl LVII Alumitek Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 159650

Access now: Press Kit № 159650 for Pepsi Super Bowl LVII Alumitek offers exceptional high-res visuals and comprehensive resources for your Beverage Packaging coverage. Free instant access.

7Up Destinations Venezuela Beverage Packaging  by PepsiCo Design and Innovation
7Up Destinations Venezuela Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 159595

Explore 7Up Destinations Venezuela's Press Kit № 159595 for instant access to superior visuals and a wealth of resources for crafting your Beverage Packaging article. Free and immediate entry.

Gatorade Fuel Rover Sports and Beverage  by PepsiCo Design and Innovation
Gatorade Fuel Rover Sports and Beverage by PepsiCo Design and Innovation

Access Press Kit № 150636

Gain instant, cost-free access to Press Kit № 150636, packed with Gatorade Fuel Rover's exceptional visuals and all you need for an engaging Sports and Beverage piece.

Lay  039 s x Stranger Things Food Packaging by PepsiCo Design and Innovation
Lay 039 s x Stranger Things Food Packaging by PepsiCo Design and Innovation

Access Press Kit № 149733

Press Kit № 149733 for Lay's x Stranger Things is your key to high-quality, stunning visuals and a comprehensive array of materials for your next Food Packaging article. Instantly accessible for free.

Gatorade x Go Rigo Product Design by PepsiCo Design and Innovation
Gatorade x Go Rigo Product Design by PepsiCo Design and Innovation

Access Press Kit № 149744

Get your hands on Press Kit № 149744 for Gatorade x Go Rigo now, and access a treasure trove of high-quality visuals and essential resources for any Product Design story. Instant access, no cost.

Lay  039 s Love Packaging by PepsiCo Design and Innovation
Lay 039 s Love Packaging by PepsiCo Design and Innovation

Access Press Kit № 137230

Dive into the world of Lay's Love with Press Kit № 137230, offering everything from high-res images to detailed interviews for your upcoming Packaging article. Get free access now.

Lay  039 s Smiles Campaign Food Packaging by PepsiCo Design and Innovation
Lay 039 s Smiles Campaign Food Packaging by PepsiCo Design and Innovation

Access Press Kit № 137247

Explore Lay's Smiles Campaign's Press Kit № 137247 for instant access to superior visuals and a wealth of resources for crafting your Food Packaging article. Free and immediate entry.

Out Here Its Dew  Campaign  by PepsiCo Design and Innovation
Out Here Its Dew Campaign by PepsiCo Design and Innovation

Access Press Kit № 119164

Secure free, instant access to Press Kit № 119164 for an exclusive look at Out Here It's Dew, including everything you need to feature this exceptional Campaign .

Lipton Pop Art Special Edition Beverage by PepsiCo Design and Innovation
Lipton Pop Art Special Edition Beverage by PepsiCo Design and Innovation

Access Press Kit № 118901

Access now: Press Kit № 118901 for PepsiCo Design and Innovation offers exceptional high-res visuals and comprehensive resources for your Beverage coverage. Free instant access.

Fido Dido House by 7UP Free  Experiential by PepsiCo Design and Innovation
Fido Dido House by 7UP Free Experiential by PepsiCo Design and Innovation

Access Press Kit № 100578

Get your hands on Press Kit № 100578 for PepsiCo Design and Innovation now, and access a treasure trove of high-quality visuals and essential resources for any Experiential story. Instant access, no cost.

Mirinda Global Refresh Beverage Packaging  by PepsiCo Design and Innovation
Mirinda Global Refresh Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 159631

Press Kit № 159631 for Mirinda Global Refresh is your key to high-quality, stunning visuals and a comprehensive array of materials for your next Beverage Packaging article. Instantly accessible for free.

Doritos Solid Black 2023 Food Packaging  by PepsiCo Design and Innovation
Doritos Solid Black 2023 Food Packaging by PepsiCo Design and Innovation

Access Press Kit № 159599

Unlock immediate, free access to Press Kit № 159599 and discover Doritos Solid Black 2023's high-resolution imagery and full suite of resources for a compelling Food Packaging feature.

Doritos W and Y Food Packaging by PepsiCo Design and Innovation
Doritos W and Y Food Packaging by PepsiCo Design and Innovation

Access Press Kit № 149719

Access now: Press Kit № 149719 for Doritos W and Y offers exceptional high-res visuals and comprehensive resources for your Food Packaging coverage. Free instant access.

Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging by PepsiCo Design and Innovation
Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 149741

Press Kit № 149741 for Pepsi Black x Digital Shanghai FW is your key to high-quality, stunning visuals and a comprehensive array of materials for your next Beverage Packaging article. Instantly accessible for free.

Bubly Bounce Beverage Packaging by PepsiCo Design and Innovation
Bubly Bounce Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 137233

Unlock immediate, free access to Press Kit № 137233 and discover Bubly Bounce's high-resolution imagery and full suite of resources for a compelling Beverage Packaging feature.

Lay  039 s Flavor Swap Influencer Kit Food Packaging by PepsiCo Design and Innovation
Lay 039 s Flavor Swap Influencer Kit Food Packaging by PepsiCo Design and Innovation

Access Press Kit № 137246

Get your hands on Press Kit № 137246 for Lay's Flavor Swap Influencer Kit now, and access a treasure trove of high-quality visuals and essential resources for any Food Packaging story. Instant access, no cost.

Mirinda Vintage Special Edition Beverage Packaging by PepsiCo Design and Innovation
Mirinda Vintage Special Edition Beverage Packaging by PepsiCo Design and Innovation

Access Press Kit № 137258

Access now: Press Kit № 137258 for Mirinda Vintage Special Edition offers exceptional high-res visuals and comprehensive resources for your Beverage Packaging coverage. Free instant access.

Lay  039 s 2021 Mood Match Food Packaging by PepsiCo Design and Innovation
Lay 039 s 2021 Mood Match Food Packaging by PepsiCo Design and Innovation

Access Press Kit № 137243

Explore Lay's 2021 Mood Match's Press Kit № 137243 for instant access to superior visuals and a wealth of resources for crafting your Food Packaging article. Free and immediate entry.

Evervess Soda Water Beverage by PepsiCo Design and Innovation
Evervess Soda Water Beverage by PepsiCo Design and Innovation

Access Press Kit № 118789

Unlock immediate, free access to Press Kit № 118789 and discover PepsiCo Design and Innovation's high-resolution imagery and full suite of resources for a compelling Beverage feature.

Game Fuel Team Optic Champions Can Packaging by PepsiCo Design and Innovation
Game Fuel Team Optic Champions Can Packaging by PepsiCo Design and Innovation

Access Press Kit № 100576

Secure free, instant access to Press Kit № 100576 for an exclusive look at Game Fuel Team Optic Champions Can, including everything you need to feature this exceptional Packaging.

DesignPRWire
PepsiCo Design and Innovation Press Releases

Numerous press releases on PepsiCo Design and Innovation and their achievements are at your disposal, inviting press members to use them freely in their coverage. Press members can now immediately access 50 press releases.


World Design Ratings
WDR S-Rank
Grand Master / Gran Maestro

PepsiCo Design and Innovation demonstrates exceptionally good technical skills, aesthetic sensitivity, and creative innovation. Their approach to design challenges is both emotionally resonant and intellectually rigorous, resulting in solutions that exceed standard expectations in design development.

Excellent Grand Master
Omega-1 Provisionary Designation
Omega-1 / 6-Star (2023)
PepsiCo Design and Innovation is recognized with Omega-1 designation and 6-Star rating.

The Omega-1 Designation, 6-Star A' Design Star Rating is only granted to the best architects, designers, and agencies that create good designs, consistently, year after year.

Bestowed upon those who exhibit excellent design capabilities through the consistent creation of good designs, the Omega-1 Designation, 6-Star Rating marks a significant achievement in the design realm. It celebrates the ability of its recipients to produce works of high quality and creative merit, year after year, acknowledging their steadfast dedication to the craft of design. This rating reflects an acknowledgment of the recipient’s role in consistently contributing positively to the design community, with the A’ Design Star highlighting their dependable excellence and sustained success.

PepsiCo Design and Innovation's A' Design Star Achievements:

Omega-1 Rating in 2023
2023
Omega-2 Rating in 2022
2022
Omega-3 Rating in 2021
2021
Omega-3 Rating in 2020
2020
Omega-3 Rating in 2019
2019
Omega-3 Rating in 2018
2018
Omega-3 Rating in 2017
2017
Omega-3 Rating in 2016
2016
Omega-3 Rating in 2015
2015
Omega-2 Rating in 2014
2014
Omega-2 Rating in FDCAT
FDCAT
Omega-2 Rating in SP
SP

Explore Now

PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Platinum
PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Silver
PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Bronze
PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Iron
PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Golden
PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Golden
PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Golden
PepsiCo Design and Innovation Beverage
PepsiCo Design and Innovation

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Golden
Pepsi Culture Can Series Beverage
Pepsi Culture Can Series

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Golden
Pepsi X SHFW Beverage
Pepsi X SHFW

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Silver
Tazo Refresh Beverage
Tazo Refresh

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Silver
Pepsi Mom Handworks Beverage
Pepsi Mom Handworks

Beverage for PepsiCo Design & Innovation

PepsiCo Design and Innovation 2021 Agency Silver
Create Newsroom
Create Your Newsroom

Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.

Create Media Account
Create Account to Unlock Exclusive Resources
  • High-resolution images for your stories
  • Ready-to-publish press kits
  • Access to exclusive content

Quick sign-up. Instant access. Elevate your reporting now.

Create Newsroom
Submit Your Design

Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.

Unlock Exclusive Journalistic Resources

Join our community of leading journalists and gain immediate access to premium content, in-depth design insights, and exclusive interviews.

Create Your Journalist Account

Featured Now

Design of the Day
DESIGN OF THE DAY
Design Team of the Day
DESIGN TEAM OF THE DAY
Design Legend of the Day
DESIGN LEGEND OF THE DAY
Design Highlight of the Day
HIGHLIGHT OF THE DAY
Design Interview of the Day
DESIGN INTERVIEW OF THE DAY
Designer of the Day
DESIGNER OF THE DAY