Neon Zebra Brand Launch by PepsiCo Design and Innovation innovative beverage packaging

Neon Zebra Brand Launch

Beverage Packaging for PepsiCo Design and Innovation

Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. It's the playful way we explain to our consumers how to make the perfect mixed drink with our product. Each can makes two cocktails, perfectly portioned to share. The garnish images we feature alongside Neon Zebra are simple and easy: a lime slice and some mint add depth. In bold 2D graphics or fun 3D forms, these garnishes help to bring the wild Neon Zebra world to life.

PepsiCo Design and Innovation 2022 Agency Silver Press Kit № 137241

Download Press Kit № 137241

Download Press Kit № 137241 Beverage Packaging for PepsiCo Design and Innovation by PepsiCo Design and Innovation to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Neon Zebra Brand Launch by PepsiCo Design and Innovation

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Beverage Packaging by PepsiCo Design and Innovation

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PepsiCo Design and Innovation Neon Zebra Brand Launch

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. For photo credit information, refer to the Image Credits Section.

PepsiCo Design and Innovation Beverage Packaging

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. For photo credit information, refer to the Image Credits Section.

Neon Zebra Brand Launch Beverage Packaging Press Releases

Our Neon Zebra Brand Launch press releases are ready in languages: English, for your convenience.

Neon Zebra Brand Launch Beverage Packaging Media Articles

Ready for your features: articles on Neon Zebra Brand Launch in various languages, including English, Spanish, Arabic (Standard), Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Hindi, Italian, German, Portuguese, French, Dutch and Turkish.

Unique Properties

Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. It’s the playful way we explain to our consumers how to make the perfect mixed drink with our product. Each can makes two cocktails, perfectly portioned to share. The garnish images we feature alongside Neon Zebra are simple and easy: a lime slice and some mint add depth. In bold 2D graphics or fun 3D forms, these garnishes help to bring the wild Neon Zebra world to life.

Inspiration

With at-home cocktail culture on the rise throughout 2020, the mixer category saw 28% growth. There was an opportunity to break into the mixer category with a fresh offering and reach a new generation of consumers with different mixology habits. Enter Neon Zebra, an option that consumers can feel confident enjoying on a night in, or bringing to a party, pre-game, or game night.

Project Overview

Neon Zebra Brand Launch Beverage Packaging has been a Silver winner in the Packaging Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Image Credits

For design images and photos please credit PepsiCo Design and Innovation.

Silver Recognition

PepsiCo Design and Innovation was recognized with the coveted Silver A' Design Award in 2022, a testament to excellence of their work Neon Zebra Brand Launch Beverage Packaging.

PepsiCo Design and Innovation Press Releases

Numerous press releases on PepsiCo Design and Innovation and their achievements are at your disposal, inviting press members to use them freely in their coverage. For immediate journalistic use: 61 press releases are available right now.

Introducing Neon Zebra: A Fresh Offering in the Mixer Category

PepsiCo Design & Innovation Unveils Neon Zebra Beverage Packaging

PepsiCo Design and Innovation Newsroom

Step into PepsiCo Design and Innovation Newsroom for a showcase of exemplary design and recognized projects.

You are currently viewing Media Showcase № 137241. Uncover the depth of PepsiCo Design and Innovation's achievements in their newsroom, featuring everything from high-res images to detailed interviews. This is Press Kit / Media Showcase 137241 featuring the Neon Zebra Brand Launch. For more in-depth materials, see Newsroom 133313.